Time to Let That Green Lawn Turn Brown!

In my book, Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy, I offer The Green Suit–the intrepid green business executive–suggestions for extending his or her “sphere of influence” well beyond the company gate.

And one meaningful, if not entirely provocative, way of showing your commitment to green . . . → Read More: Time to Let That Green Lawn Turn Brown!

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The Green Business Executive Résumé

Excerpted from the upcoming book, “Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy” © 2010, Dan Smolen.

We know that hiring managers are most-predisposed to the best green-trained and educated executive talent. Understanding that a busy hiring manager may have an inches thick stack of . . . → Read More: The Green Business Executive Résumé

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‘Green Suits’ Book Cover Revealed

Who likes waiting (for anything good)?

Many of you – excited about the impending release of Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy – have (emailed me/called me/sent me smoke signals/channeled me/social media messaged me) asking when the book would finally be available for purchase online . . . → Read More: ‘Green Suits’ Book Cover Revealed

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Green MBAs: Ready for Green Business?

For several years, I have written about the critical importance of green business training and education.

The C-Level’s demand for well-trained and properly educated green business executives is urgent. More companies are seeking talent that can ably manage the triple-bottom-line (people, planet, profits).

But are the institutions awarding so-called Green MBAs yielding such well-prepared . . . → Read More: Green MBAs: Ready for Green Business?

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Group Calls on Obama, Congress to Act on Energy and Climate Legislation

We Can Lead, a business advocacy group led by senior executives from some of the U.S.’s most-recognizable brands, has called on President Obama and the 111th Congress to act swiftly on comprehensive energy and climate change legislation. The group believes such legislation when passed will bolster national security by making the U.S. more energy-independent, . . . → Read More: Group Calls on Obama, Congress to Act on Energy and Climate Legislation

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Could This Be Green Marketing’s Year?

Environmental Leader has partnered with MediaBuyerPlanner to study Green Marketing to determine if it is ephemeral (or here to stay).

Based on the study’s key findings, it looks like Green Marketing has got legs. Specifically:

82% of respondents indicated they expect to spend more on green marketing in the future. Among manufacturers, that number . . . → Read More: Could This Be Green Marketing’s Year?

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Create Your Own Advisory Board

Earlier today, I had a very interesting phone call with a bright, highly enthusiastic (fire-in-the-belly) new business development executive. His familiarity with the information technology space is excellent. And so too is his skill at staging successful consultative processes and converting his multi-million-dollar new business prospects to sale.

What company wouldn’t want to hire . . . → Read More: Create Your Own Advisory Board

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Green Business Exec Survey Results: Interesting

It’s time to summarize the results of the green executive survey many of you have taken.

SURVEY SAYS…

You are a sociable bunch; all 100% of responders said that they would attend networking events; All of you are interested in participating in live seminars and webinars. 29% of survey responders would even be . . . → Read More: Green Business Exec Survey Results: Interesting

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Zogby Poll Tackles Green Business

A Zogby International survey of business executives finds that more than half are embracing green strategies (most especially ones that improve company efficiency and reduce operations costs).

Also:

54 percent of executives said that they’re much more likely to buy technological solutions to help with their overall green strategies, and over two-thirds said they’d . . . → Read More: Zogby Poll Tackles Green Business

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How to Cope When the Hits Keep Coming

To paraphrase the late Rodney Dangerfield, “it’s tough out there!”

We read the day’s news headlines at our own peril (yesterday alone):

Caterpillar to cut 20,000 jobs… Sprint/Nextel, 8,000… The Home Depot, 7,000

Some economists are saying current economic forecasts for January 2009 – that total job losses in the U.S. will reach 500,000 . . . → Read More: How to Cope When the Hits Keep Coming

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The Green Suits Time

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Buy the Book!

Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy is available for purchase through these and other booksellers: