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2010. What a challenging year. In January 2010, many thought that by the December 2010 we’d all be riding the green economy tsunami. Woo hoo! And certainly, I looked forward to 2010 with great hope that it would be the breakout year. But as each month of the year passed–and the job market showed . . . → Read More: 2011: Big Changes in Store for The Green Suits  In my book, Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy, I state that the enterprising green business executive–The Green Suit–may do well and do right, making the world a better place. But, just how easy is it for any of us to do well and do . . . → Read More: Doing Well and Doing Right (Not as Easy as it Sounds) The Clorox Company, long a proponent of green business best-practices, has extended its commitment to product manufacturing transparency by listing its products’ ingredients on-line. Clorox’s corporate website now includes a new Ingredients Inside page which provides easy click-throughs to each of the company’s products, ingredients, and Material Safety Data Sheets. We are encouraged that . . . → Read More: Clorox Goes for Transparency I am a big fan of global accounting giant Deloitte LLC, a professional services company that takes corporate philanthropy and social responsibility very seriously. According to Deloitte CEO Barry Salzberg, the role of corporate philanthropy is going through some big changes. Deloitte certainly writes a lot of checks for the benefit of non-profit organizations; . . . → Read More: Deloitte’s CEO on ‘Getting Your Hands Dirty’ A December 2008 study by Ceres and the RiskMetrics Group finds that IBM, British retailer Tesco plc, Dell, Johnson & Johnson, and Nike rank highest among large global companies addressing climate and energy-related challenges while niche retailer Abercrombie & Fitch apparently has not factored these issues or mitigated its carbon footprint, at all. Ceres/RiskMetrics . . . → Read More: Study Finds IBM, Tesco Among Greenest Companies According to Green Jobs: Towards desent work in a sustainabile low-carbon world, a study published in September 2008 by the United Nations Environment Program (UNEP), there are several business sectors and industries that provide excellent long-term green job potential. Among them: Renewable energy (such as electric motor vehicle fuel-cells); Agroforestry and Sustainable forestry management; . . . → Read More: UN Publishes Landmark ‘Green Jobs’ Study It seems like 1998, all over again. Ten years ago, the clamor was over the Internet. Businesses scrambled to determine best practices for using it to attract consumers to new products and services, or assure consumers’ continued satisfaction with the brands they already prefer. Overcoming early resistance, the Internet, and the opt-in email marketing, . . . → Read More: The Green Business Revolution |
 
Tailoring the Green Suit: Empowering Yourself for an Executive Career in the New Green Economy is available for purchase through these and other booksellers:
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